Marketing

Marketing is the process of promoting, selling, and distributing a product or service. It involves understanding customer needs and developing strategies to reach a target audience effectively. Marketing encompasses various activities, including market research, advertising, public relations, branding, and sales. Its primary goal is to create value for customers and build strong relationships between businesses and consumers. Through effective marketing, companies aim to increase awareness of their offerings, generate leads, convert those leads into customers, and ultimately drive sales and profitability.